ChiropracticOutfitters has teamed up with Chiro Metro Marketing to bring chiropractors a new patient program that is guaranteed to bring in new patients.

At Chiro Metro Marketing, we have been providing new prospective patients to the chiropractic community for the last 15 years. Over 6,000 of your fellow chiropractors have used our marketing services. Our programs are highly recommended by practice management firms and consultants nationwide.

We will deliver, fully guaranteed*, 40 to 150 new prospective patients in your waiting room or you don’t pay. Who else will guarantee you new prospective patients in your waiting room? You’ll be able to create a predictable new patient flow on a weekly and monthly basis. No more hit or miss billing weeks. No more feast or famine billing months. No long-term contracts or financial commitments.

We offer many programs custom designed to fit your marketing needs.

•New Prospective Patients
•Free Reactivation
•Screening Follow-up
•Mailing Follow-up
•Custom Programs

5 for 1: That’s the rate of return many of our chiropractic clients enjoy with our programs. Some do even better. $5 to you in billing for every $1 you invest in our iron-clad, guaranteed new prospective patient programs.

Test Drive Program

~Metro Marketing will offer a new client a “test” program with a 100% MONEY BACK GUARANTEE. Simply put — you choose the number of new prospective patients you would like to see coming into your office. If we fail to produce, we will refund your investment. NO FINANCIAL RISK to you, whatsoever.

Our Test Drive Program is all inclusive — NO HIDDEN COSTS. We book patient appointments, confirm appointments by phone, send e-mail confirmations, and reschedule missed appointments! No additional work for you or your staff, except of course to greet the new potential patients sitting in your office waiting room!

Metro Marketing offers a choice of four different Test Drive options. We have choices available for the goals and budgets of every chiropractor. We do accept all major credit cards, which include American Express, Visa, MasterCard and Discover.

Free Reactivation Services

~Metro Marketing will reactivate your inactive patient base for FREE with our Gold, Platinum and Titanium “Test Drive” programs. These FREE SERVICES are valued from $400-$700. You hand pick the patients you would like to see back in your office and we will contact them for you. We have reactivation scripting available at no cost.

If interested in purchasing reactivation services, you will invest at an hourly rate. Hourly rates vary, depending on the number of telemarketing hours purchased. You may use our standard reactivation scripting, or if preferred, a customized script or survey may be used for your reactivation program.

Compare Us

~Telemarketing is the only form of advertising that requires an immediate response. Newspaper, magazine, radio, billboards and direct mail demand little or no immediate response. They can be ignored. When the phone rings, the natural response is to answer it, and from that point on, there is an opportunity to establish a conversation with a potential patient. It is much easier to get a message across when you engage in dialogue and questions can be answered. Two-way communication. Very powerful and very productive!

When choosing a telemarketing company, why not choose Metro Marketing?

Metro Marketing has been partnering with chiropractors nationwide since 1994 and has positioned itself as the leader in chiropractic telemarketing throughout the United States. All members of the Metro Marketing “team” of telemarketers are required to undergo extensive and continued instruction that includes training audio and video tapes, educational seminars and one-on-one coaching, which is available through our staff chiropractors. We impress upon our staff that they are an extension of your office and must meet or exceed your requirements.

When you sign on with Metro Marketing, you have an experienced, qualified Customer Care specialist personally assigned to you who will assist you with your program from start to finish. If you have any questions or challenges along the way, your Customer Care representative will be available to answer those questions and find solutions for any problems or challenges you may be facing. You have at your fingertips the strength of a large organization with the personal service of a small company!

http://www.chiropracticoutfitters.com/chiro-metro-marketing.html

Here are a few words from some of our successful clients:

“The program more than paid for itself in the first 2 weeks of starting. I would definitely recommend anyone interested in growing their office to utilize your service” Dr. P.L., Oneida, NY ———————————————————–

“We used Metro Marketing to help jump-start our practice when we first opened. At that time we had a fairly small patient base, 3- patient visits/week. We decided to go with Metro Marketing because of the positive feedback we had heard from other chiropractors that used their services.

We went with the 100 patient Test Drive Program to help boost our practice. We now average over 100 patient visits/week and growing!

There is no doubt that Metro Marketing’s Test Drive Program not only helped us get new patients in the door, but also convert a decent number of those new patients to a year-long care program. I would highly recommend Metro Marketing to any other chiropractor that is looking to grow their practice. In fact, I have already talked to a couple of other chiropractors that are looking to grow their practice.

Thank you Metro Marketing for helping us grow our practice. We will definitely be using your services again!”

Yours in Health, Dr. Melissa Osborn – Lifetime Family Chiropractic Brighton, MI ———————————————————–

“It was a mad rush of new patients exploding through my doors. Not only did I sign up many Metro Marketing patients for long-term wellness care, but the commotion created by the onslaught of new patients attracted even more new patients from other sources in my office!!!” Dr. TM – West Des Moines, IA ———————————————————–

**Your info will be passed to a ChiroMetroMarketing consultant only and then deleted**

If you go to Google and type in “chiropractic marketing”, you get 345,000 results. Now, not all 345,000 of the results are going to be chiropractic marketing businesses or websites, but there are many more than I could have imagined. I clicked through the first ten pages of listings and there were still different chiropractic marketing websites listed, even after 15-20 pages there were still a few different chiropractic marketing websites.

Why and how did there get to be so many businesses trying to teach chiropractors how to market themselves? Can they all actually be making money?
Here is a listing of some of the top listed sites:

www.chirosuccess.com
dcincome.com
marketingchiropractic.com
www.newpatientsfromtv.com
www.thechiropracticdashboard.com
www.GetNewPatients.com
www.UltimateChiropracticAds.com
www.chiropracticemarketingsolutions.com
dcpracticetools.com
www.patientmedia.com/solutions/chiropracticmarketing

Chiropractic marketing secrets, chiropractic marketing tools, chiropractic coaching, get new patients. All of these search terms will bring out just as many websites. Most of these chiropractic marketing websites have some very good things to offer, but the one problem is that the programs can be expensive to buy or implement.

That’s why I put a few chiropractic marketing books on my website www.ChiropracticBookstore.com as an inexpensive way to start. Before you put $500 or $1000 down and $200/month, please check out some of these books by chiropractors who have done it all before and share some of their tips.

It is an easy cost-effective way to start marketing. Then if there are some marketing tactics that you can’t put together yourself, refer to the list above for help.

Here are some great chiropractic marketing books to get you started from ChiropracticBookstore.com:

Chiropractic Marketing Tools That Will Absolutely Grow Your Practice
Marketing Chiropractic to Medical Practices
How to Make One Hell of a Profit and Still Get to Heaven
The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing, & Online Media to Reach Buyers Directly
Guerrilla Marketing: Easy and Inexpensive Strategies for Making Big Profits from Your Small Business

Plus many others at www.ChiropracticBookstore.com

Universal acceptance. A strong goal for the chiropractic profession, but hardly attainable: even medical doctors are not universally accepted. Chiropractic is searching more for majority acceptance. We have been talking about it for years, but when will chiropractic finally reach its tipping point and become widely used by everyone everywhere? Can we do just “one thing” to change this or will it take more?

10% of Americans use chiropractic regularly—30.5 million people
80% of Americans will suffer from back pain at some point in their lives—244 million people
More than 20 million of Americans will seek Chiropractic care this year
30% of US population over age 18 had visited a chiropractor—68.4 million people

The US population right now is 305 million people. 75% of the population is over aged 18, which would be 228 million people. If 30% of the population over age 18 have visited a chiropractor, that would mean 68.4 million people over age 18 have visited a chiropractor. Overall that is close to 23% of the population that has been to a chiropractor in their lives.

I don’t know about you, but if I was selling a product or service that 23% of the US population had purchased I would be very happy and wealthy. Of course, there is not one chiropractor servicing 23% of the population, but the market penetration is at a pretty high level right now. So why do so many chiropractors seem to be struggling? Why do we see so many companies offering marketing plans, cards, services, coaching, all to get new patients?

One of the main problems is patient retention. We have tons of marketing information, brochures, pamphlets, and coaches telling us how to get new patients, which is a good thing, but with 23% of the population having visited a chiropractor already, maybe we should focus out attention on those that have already been. Someone who is referred to a business is 15 times more likely to buy and a satisfied customer is 10 times more likely to buy than someone new. We should be “selling” to our existing patient base, because they have already been there done that, and if we did a good job, they are satisfied patients. A Gallup Poll in 1991 said that 9 out of 10 chiropractic patients felt that their treatment was effective.

Chiropractic for years had been striving to get the other 76% of the population, those that have not visited a chiropractor before, to embrace the profession. The progress has been long and slow and has even had some success, especially over the last 25 years, but we still have not reached that proverbial tipping point. How about we switch gears completely and concentrate on the ones that accept and understand the power of chiropractic for a while.

If 68.4 million people are current or former chiropractic patients and there are 53,000 chiropractors in the US, then there are 1290 patients per doctor. This is more than enough chiropractic patients for every chiropractor to be helping and also makong a decent living doing it. Just like the chiropractic philosophy of inside-out, lets turn our marketing programs into an inside-out philosophy. Concentrate on retaining and reactivating the patients we already have and teach them the chiropractic philosophy and lifestyle and all chiropractors will be more than busy. Then if we ask those 68.4 million chiropractic patients to tell 5 people about chiropractic, we will reach the tipping point and have a shortage of chiropractors and not a shortage of chiropractic patients.

Let’s not give up on those unforunate 76% altogether. Donate as much as you can to the Foundation For Chiropractic Progress and let them handle getting the chiropractic story to those 76%, while we concentrate on retaining and reactivating, and our patients tell 5 people for us.

www.ChiropracticOutifitters.com gives 2% of all profits to the Foundation For Chiropractic Progress.

~Doug
Owner
ChiropracticOutfitters.com